Sunday Ads: a new direction for Kia
Kia TV ads used to be funny and a bit over-the-top, like the one with a salesman of the brand reenacting the famous danse scene frome Flashdance. But they got some attention. Now Kia Motors America’s marketing director, Tim Chaney, was quoted by AdAge saying: “We don’t want to spend a good chunk of our time in a 30-second spot trying to entertain people.” Hum. So the new TV spot for the Borrego reflects the new direction, it pokes fun a the traditional... Read More
Our Iron Man coverage
To help you find the Iron Man article you’re looking for, we’ve made this little list. Hope it helps! Iron Man gallery Iron Man 2 already officially announced for 2010! Iron Man first review: “Supercharged” Sunday Ads: Iron Man game trailer Iron Man Trailer To Be Made Into Feature Film New Iron Man TV spot Audi R8 Iron Man Limited Edition On our watch list: Iron Man (2008) Read More
Speed Racer: new Italian TV spot
digg_url = 'http://carsplusmovies.com/2008/04/20/speed-racer-new-italian-tv-spot/'; This new trailer brings us more images, including the Mach 6 transformation AND it’s very cool to see it in Italian. It really feels like the movie will be a music-video paced visual overdose. Weirdly enough for a flick that seems targeted to a younger audience (try the toy section of your local Target store to see what I mean), it’s rated PG. Oh well, as they say: dal 9 Maggio Al... Read More
Official Audi R8 / Iron Man TV spot
Spanish people have been granted an extra TV spot where the deal between Audi and Paramount Pictures is clearly shown (it’s also a webspecial in other countries). They exploit each other’s product. When Audi promotes its supercar, Iron Man gets some exposure; when a trailer is shown, the R8 appears. It’s Co-advertising at its best. The ad mixes footage from Iron Man and some recycled bits of the first Audi R8 (we covered it in January). It probably didn’t... Read More
Sunday Ads: Cadbury “Airport trucks racing”
digg_url = 'WEBSITE_URL'; Okay. We already shared some ads with you guys this week: the Hoff and Heidi Klum for Volkswagen, and the newest Iron Man TV spot. Now we’d like to share this Cadbury ad we first saw on Autoblog. We called it “Airport trucks racing” because it describes it perfectly. Not a single piece of chocolate during the whole video, but awesomely customized airport vehicles laying some rubber down (better than KITT My Ride? One of Queen’s... Read More
New Iron Man TV spot
The release of Iron Man in theatres is getting close, so there’s more and more spots on TV to promote it. The latest shows some cool gadgets and Iron Man catching an Audi R8 like you would catch a pillow during a pillow fight flash mob. Brakes my heart every time to see that poor Shelby Cobra getting smashed though… Iron Man will be out on May 2nd. Read More



