New TAG Heuer ad pitches Steve McQueen against Lewis Hamilton
McQueen and Hamilton : two legends duel at Le Mans To celebrate the 40th Anniversary of its Monaco watch, TAG Heuer has gone down the fantasy road and imagined who would have won the race between Steve McQueen and Lewis Hamilton. They’ve used footage from McQueen’s Le Mans in which they’ve inserted Hamilton, a technique we remember getting great results in movies like Forrest Gump. It’s not as well done as the latter and the 3D cars could have used more... Read More
Tony Stark’s own Formula 1!
Stark Industries Formula 1 Iron Man 2 is still being shot but we’ve got a little preview of one of the new car star thanks to the folks at Road & Track. They got their hands on a spy photography showing a Formula 1 proudly sporting the Stark Industries livery. It looks more like an Indy car, but that’s actually pretty close to some vintage Formula one models. It will be used for the historic race that the billionaire superhero participates in, the Grand Prix de... Read More
Star Car Shootouts
“Each week we’ll let two silver screen automotive icons face off and let you decide which stays and which one goes home.” The good guys at Jalopnik started their “Star Car Shootoot” a few weeks ago with Cannonball Lambo or Bond’s Lotus? Which Is Cooler?, which was won by the Lotus Esprit, continued with Bullitt Mustang or Le Mans Porsche?, where the legendary pony snapped the victory, then they took a break and started again last week with... Read More



