Play Spy Hunter with the 2008 Pontiac G8 GT!
We absolutely LOVE the new Pontiac G8 commercial. So much, we couldn’t wait for our next Sunday Ads to share it with you (by the way, next Sunday Ads will focus on Michael Bay). Inspired by the 80′s video game Spy Hunter by Midway, the ad mixes it beautifully with some live action/cgi sequences of the new sports car smoking both tires and foes.
In the game, you were driving the Interceptor, a super car based on a 1983 Z28, here, it’s the G8 GT. The SUV looks like the love child of a Hummer H1 (slented back) and a 1994 Ford Bronco Concept, while the third car reminds us of a second-generation Camaro (1970-81) in disguise. Any ideas for the first car? Go ahead and leave a comment!
The decor, the cars, the action, everything is perfect. We think it’s a great ad for their target demographics, the early Y-gen, who grew up with the NES, and may now be interested in buying a replacement for it’s first or second car. It’s powerful but not too flashy, has four doors and looks respectable. Keep’em coming, Pontiac!
As a side note, a Spy Hunter movie, directed by Paul WS Anderson, is coming up in 2009.
Sources: Jalopnik, Wikipedia, Imdb